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Marketing Managers

in Massachusetts

Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.

All Industry Projections for this Occupation

SOC
Code
Title Employment Change Annual Average Openings Typical education needed for entry
2014 2024 Level Percent Total Growth Replace-
ments
112021  Marketing Managers 9,862 10,532 670 6.79 % 300 67 233 Bachelor's degree 

Industry Projections for this Occupation

CSV of this data
Projection Table Definitions and Notes
Industry 2014
Employment
Projected 2024 Employment Change
2014-2024
2016
Mean Annual OES Wage
Number Percent Distribution Number Percent Distribution Number Percent
Professional, Scientific, and Technical Services    3,090  31 % 3,410  32 % 320  10 % $151,400
Professional, Scientific, and Technical Services    3,090  31 % 3,410  32 % 320  10 % $151,400
Management of Companies and Enterprises    1,210  12 % 1,380  13 % 170  15 % $140,970
Management of Companies and Enterprises    1,210  12 % 1,380  13 % 170  15 % $140,970
Finance and Insurance    1,020  10 % 1,070  10 % 50  5 % $149,960
Information    930  9 % 1,000  9 % 70  7 % $149,530
Wholesale Trade    790  8 % 810  8 % 20  2 % $134,480
Publishing Industries (except Internet)    590  6 % 640  6 % 50  8 % $137,370
Computer and Electronic Product Manufacturing    560  6 % 500  5 % -60  -10 % $144,630
Insurance Carriers and Related Activities    410  4 % 420  4 % 10  3 % $149,640
Merchant Wholesalers, Durable Goods    370  4 % 370  3 % 0  -2 % $130,900
Credit Intermediation and Related Activities    330  3 % 350  3 % 20  7 % $133,180
Educational Services    240  2 % 250  2 % 10  6 % $109,140
Educational Services    240  2 % 250  2 % 10  6 % $109,140
Health Care and Social Assistance    230  2 % 260  2 % 30  16 % $101,550
Miscellaneous Manufacturing    220  2 % 210  2 % -10  -3 % $144,580
Administrative and Support and Waste Management and Remediat    170  2 % 180  2 % 10  4 % $127,780
Other Information Services    160  2 % 170  2 % 10  9 % $144,560
Administrative and Support Services    150  2 % 160  2 % 10  5 % $127,960
Fabricated Metal Product Manufacturing    150  2 % 150  1 % 0  -2 % $129,140
Other Services (except Government)    120  1 % 130  1 % 10  8 % $109,480
Religious, Grantmaking, Civic, Professional, and Similar Org    110  1 % 110  1 % 0  9 % $105,880
Massachusetts Department of Unemployment Assistance
Department Economic Research
This workforce product was funded by a grant awarded by the U.S. Department of Labor's Employment and Training Administration. (more...)