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Market Research Analysts and Marketing Specialists

in Massachusetts

Research market conditions in local, regional, or national areas, or gather information to determine potential sales of a product or service, or create a marketing campaign. May gather information on competitors, prices, sales, and methods of marketing and distribution.

Occupation Projection for Market Research Analysts and Marketing Specialists

SOC
Code
Title Employment Change Average Annual Typical education needed for entry
2016 2026 Level Percent Exits Transfers Change Openings
131161  Market Research Analysts and Marketing Specialists 21,764 26,142 4,378 20.12 % 636 1,644 438 2,718 Bachelor's degree 

Market Research Analysts and Marketing Specialists Projections by Industry

Industry 2016
Employment
Projected 2026 Employment Change
2016-2026
2018
Mean Annual OES Wage
Number Percent Distribution Number Percent Distribution Number Percent
Professional, Scientific, and Technical Services    6,070  28 % 7,900  30 % 1,830  30 % $77,370
Professional, Scientific, and Technical Services    6,070  28 % 7,900  30 % 1,830  30 % $77,370
Information    2,990  14 % 3,330  13 % 340  11 % $77,620
Wholesale Trade    2,600  12 % 3,030  12 % 430  16 % $70,990
Finance and Insurance    2,170  10 % 2,530  10 % 360  16 % $78,130
Publishing Industries (except Internet)    1,970  9 % 2,120  8 % 150  8 % $76,960
Management of Companies and Enterprises    1,560  7 % 1,840  7 % 280  18 % $72,910
Management of Companies and Enterprises    1,560  7 % 1,840  7 % 280  18 % $72,910
Merchant Wholesalers, Nondurable Goods    1,530  7 % 1,790  7 % 260  17 % $78,200
Insurance Carriers and Related Activities    930  4 % 1,090  4 % 160  17 % $71,030
Computer and Electronic Product Manufacturing    860  4 % 880  3 % 20  1 % $90,000
Health Care and Social Assistance    710  3 % 890  3 % 180  25 % $66,930
Administrative and Support and Waste Management and Remediat    690  3 % 830  3 % 140  19 % $75,240
Administrative and Support Services    680  3 % 810  3 % 130  19 % $75,350
Nonstore Retailers    640  3 % 880  3 % 240  37 % $55,520
Credit Intermediation and Related Activities    640  3 % 730  3 % 90  15 % $81,260
Wholesale Electronic Markets and Agents and Brokers    540  2 % 630  2 % 90  17 % $76,590
Merchant Wholesalers, Durable Goods    540  2 % 610  2 % 70  13 % $65,880
Educational Services    460  2 % 580  2 % 120  28 % $69,820
Educational Services    460  2 % 580  2 % 120  28 % $69,820
Other Information Services    400  2 % 490  2 % 90  20 % $67,690
Other Services (except Government)    370  2 % 450  2 % 80  20 % $63,550
Religious, Grantmaking, Civic, Professional, and Similar Org    360  2 % 430  2 % 70  19 % $63,650
Telecommunications    320  1 % 350  1 % 30  11 % $92,530
Arts, Entertainment, and Recreation    230  1 % 280  1 % 50  22 % $51,450
Data Processing, Hosting and Related Services    230  1 % 280  1 % 50  26 % $84,430
Hospitals    220  1 % 270  1 % 50  24 % $78,950
Real Estate and Rental and Leasing    210  1 % 240  1 % 30  11 % $70,870
Real Estate    190  1 % 210  1 % 20  11 % $71,230
Nursing and Residential Care Facilities    180  1 % 230  1 % 50  30 % $70,090
Ambulatory Health Care Services    180  1 % 230  1 % 50  28 % $67,960
Miscellaneous Manufacturing    160  1 % 180  1 % 20  11 % $73,240
State Government, Excluding Education and Hospitals    150  1 % 180  1 % 30  16 % $64,910
Performing Arts, Spectator Sports, and Related Industries    150  1 % 190  1 % 40  23 % $53,080
Social Assistance    140  1 % 160  1 % 20  19 % $56,320
Construction    110  1 % 140  1 % 30  24 % $69,000
Massachusetts Department of Unemployment Assistance
Economic Research
This workforce product was funded by a grant awarded by the U.S. Department of Labor's Employment and Training Administration. (more...)